Tivoli Hotels & Resorts
A Minor Group hotel chain
— Brand & Visual Identity
A new visual identity system and brand narrative for a collection of upscale European hotels, operating under the brand Tivoli.
It was important to call on their fantastic history of service, which had been somewhat ignored, but also to think practically to ensure ease of application and international relevance.
New brand architecture was conceived and visual identity followed with a revised logo design, external tag line, complete visual identity and a brand film to launch the concept internally.
Deliverables
Brand Strategy
Visual identity
Monogram & Logo Tweak
Internal print collateral
External print collateral
Wayfinding
Signage
Copywriting
Website Skin
Guidelines
